Vector Celebrates 1000th Customer Installation with Astro Arena Deployment

VECTOR 3 CELEBRATES 1000th CUSTOMER INSTALLATION WITH ASTRO ARENA DEPLOYMENT

Important company milestone for Vector MultiPlay and VectorBox solutions

Barcelona, Spain – July 20, 2010 – Vector 3™, a pioneer in graphics and playout solutions, is pleased to celebrate the 1000th customer installation with the deployment of Vector 3 playout solutions at Astro Malaysia’s new HD Sports channel, Astro Arena. Vector 3 revolutionized the broadcast industry with its integrated approach to playout technology, providing master control room, production, graphics, channel branding and universal file format workflow capabilities within one IT-based platform. Known for its unparalleled reliability, scalability, and performance, Vector 3 solutions – Vector MultiPlay and VectorBox – manage playout for thousands of channels worldwide. Joining this long list of esteemed customer installations, Astro Malaysia, the leading and only DTH operator in Malaysia, became Vector 3’s 1,000th customer installation.

“We are thrilled to celebrate the significant milestone of 1,000 Vector 3 customer installations with Astro Malaysia and its new HD Sports channel,” comments Roman Ceano, General Manager, Vector 3. “We have been implementing IT-based playout systems for more 15 years and each installation renews our enthusiasm. IT-based technology provides the best benefits for broadcast engineers. You can manage workflows typically done with proprietary servers… and many more. Scalability, modularity, and compatibility are embedded at the core of IT technologies and are inherent with the system architecture – not artificially imposed. This is the distinction that breathes flexibility into IT-based broadcast workflows.”

Managing the installation for Vector 3 is System Integrator and Business Partner, Benchmark Broadcast Systems, a KIT Digital company. Benchmark Broadcast Systems deployed top-of-the-line Vector 3 playout systems at Astro’s new 24/7 HD Sports channel, Astro Arena. Vector’s robust, powerful and time-accurate universal format engine with fully- integrated graphics management allows for the best sublines management in the industry, ensuring full graphic playlists inside each sporting event, remote monitoring and sophisticated support for all codecs and compressions. “Vector 3’s reliable, tapeless workflow solution provides Astro all the necessary capabilities to successfully manage its brand new 24/7 HD Sports channel. With its expansive capabilities, immense scalability and reliability, and a proven track record in 999 other locations, we are highly confident in recommending Vector playout technology for Astro’s latest endeavor,” comments Ashish Mukherjee, President, Benchmark Broadcast Systems. “We applaud Vector 3 on this impressive milestone and are honored to be a part of the success story.”

Vector 3 systems serve as the heart of Astro Arena, managing the full playout workflow, including ingest, channel branding, and transmission for both sites.

About Benchmark Broadcast Systems Benchmark Broadcast Systems (S) Pte Ltd., a KIT digital company (NASDAQ: KITD), is a consultant and technology partner for Media and Broadcast companies throughout Asia Pacific, specializing in providing cutting edge technologies for digital media creation, management and distribution. Benchmark focuses on offering complete technology solutions for Broadcast and TV/Film post production applications, starting from pre?sale consultancy, through systems design and integration to installation and user training. The services and products offered start from simple add?on cards with software for specific applications and go all the way to complete turnkey system integration services for setting up a new TV station or upgrading/ modernizing existing ones. Moreover, the company also specializes in traditional?to?IP broadcast video systems migration, asset management and storage, networking and IP video publishing. In addition to a wide network of dealers for providing backup support and user training, Benchmark has its own sales/support engineers based at Beijing, Chennai, Dhaka, Kolkata, Mumbai, New Delhi, Singapore and Taipei, supporting its customers in the Middle East, S. Asia, S. E. Asia and N. Asia.

About KIT digital, Inc. KIT digital (NASDAQ: KITD) is a leading, global provider of on? demand, Internet Protocol (IP)?based video asset management systems (VAMS). KIT VX?one, the company’s end?to-end software platform, enables enterprise clients to acquire, manage and distribute video assets across the three screens of today’s world: the personal computer, mobile device, and IPTV?enabled television set. The application of VX ranges from commercial video distribution to internal corporate deployments, including corporate communications, human resources, training, security and surveillance. KIT digital’s client base includes more than 1,000 customers across 30+ countries, including The Associated Press, Best Buy, Bristol?Myers Squibb, Disney?ABC, ESPN Star, FedEx, General Motors, Google, Hewlett?Packard, Home Depot, IMG Worldwide, Intel, MediaCorp Pte Ltd., News Corp, Telefonica, the U.S. Department of Defense, Verizon and Vodafone.

KIT digital is headquartered in Prague, and maintains principal offices in Atlanta, Beijing, Buenos Aires, Chennai, Cologne, Delhi, Dubai, Kolkata, Melbourne (Australia), Mumbai, Toronto, Stockholm, New York, London, Cairo and Singapore. For additional information, visit: http://www.kitd.com .

About Vector 3 Vector 3 commands over 25 years of experience in developing leading playout solutions for broadcast. Boasting an impressive client list of over 1000 broadcasters worldwide, Vector 3 playout solutions are world- renowned for their unparalleled reliability, scalability and performance.

Since its launch in the mid 1980’s, Vector 3 has focused its research and development on the use of IT technologies for broadcast industry. Their products and know how have pioneered many features that are now standard including, multi-format video servers, channel branding, built-in effects, file-based workflow and more.

The range of Vector solutions and applications serve stations from the small one channel operation to the multi-site, multichannel broadcaster. For more information, please visit www.vector3.tv.

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